Privacy Policy

This Privacy Policy describes how Fashion Day ("Fashion Day," "we," "us," or "our") collects, uses, discloses, and otherwise processes personal information when you visit www.fashionsdays.com, create an account, place an order, communicate with us, subscribe to marketing, submit a review, or otherwise use our website and services.

Fashion Day is a trade name operated by TODD WELLS, an individually operated business located in the United States.

By using our website or services, you acknowledge the practices described in this Privacy Policy. Where consent is required by applicable law, we will request your consent before processing personal information for the applicable purpose.

1. Who We Are

Trade Name: Fashion Day

Website Operator: TODD WELLS

Address:
4432 Olive St
Saint Louis, MO 63108
United States

Email: oqtczcstuz@outlook.com

Website: www.fashionsdays.com

For purposes of applicable data protection laws, Fashion Day is generally the controller or business responsible for personal information collected in connection with our retail operations, except where another service provider independently determines how and why it processes personal information.

2. Scope of This Privacy Policy

This Privacy Policy applies to personal information processed through Fashion Day's website, online store, customer accounts, checkout, order fulfillment, customer service, email and SMS communications, review services, and related business operations.

Third-party websites, applications, payment services, logistics providers, and other services may operate under their own privacy policies. We encourage you to review the privacy information provided by those third parties where applicable.

3. Personal Information We Collect

Depending on how you interact with Fashion Day, we may collect the following categories of personal information:

Contact Information

  • Name;
  • Email address;
  • Telephone or mobile number;
  • Billing address;
  • Shipping address; and
  • Other information you provide when contacting us.

Order and Transaction Information

  • Products purchased;
  • Product size, color, quantity, and other selections;
  • Order number;
  • Order status;
  • Shipping and delivery information;
  • Returns and refunds;
  • Transaction amount;
  • Discounts or promotional codes used; and
  • Other information associated with your purchase.

Payment Information

Payment transactions are processed through payment providers available through our e-commerce platform and checkout. Fashion Day does not directly store the complete payment card number you enter during checkout.

We may receive limited payment-related information such as payment status, payment method type, transaction identifiers, billing information, fraud indicators, and limited card information such as the card brand or last digits, where provided by the applicable payment processor.

Customer Account Information

If you create or use a customer account, we may process information associated with your account, including your name, contact details, saved addresses, order history, account identifiers, and authentication-related information.

Device and Usage Information

  • IP address;
  • Browser type;
  • Device type;
  • Operating system;
  • Device identifiers;
  • Approximate location derived from IP address;
  • Pages viewed;
  • Referring pages or websites;
  • Dates and times of visits;
  • Website interactions; and
  • Technical and diagnostic information.

Communications

We collect information you provide when you contact customer support, send us an email, request a return, report a delivery issue, submit supporting photographs, or otherwise communicate with Fashion Day.

Marketing Preferences

If you subscribe to email or SMS marketing, we may collect your email address, mobile number, marketing consent status, subscription preferences, unsubscribe status, and information relating to marketing messages sent to you.

Reviews and User-Generated Content

If you submit a product or store review, we may process your rating, review text, photographs or other content you voluntarily submit, reviewer name or display name, verification status, product information, and information necessary to determine whether the review is associated with a verified purchase.

4. How We Collect Personal Information

We may collect personal information:

  • Directly from you;
  • Automatically when you use our website;
  • From Shopify and payment service providers;
  • From shipping and logistics providers;
  • From Judge.me and other applications used to operate our store;
  • From fraud prevention and security providers;
  • From customer account and checkout services; and
  • From other service providers acting on our behalf.

5. How We Use Personal Information

We may use personal information to:

  • Process and fulfill orders;
  • Process payments and refunds;
  • Provide shipping and delivery services;
  • Send order confirmations and shipment notifications;
  • Manage returns and customer service requests;
  • Create and maintain customer accounts;
  • Verify transactions and prevent fraud;
  • Protect our website, customers, and business;
  • Respond to questions and complaints;
  • Send marketing communications where permitted;
  • Manage customer marketing preferences;
  • Request, verify, publish, and manage customer reviews;
  • Improve our website, products, services, and customer experience;
  • Analyze website performance and usage;
  • Maintain business, accounting, tax, and transaction records;
  • Comply with legal and regulatory obligations; and
  • Establish, exercise, or defend legal claims.

6. Legal Bases for Processing in the EEA and United Kingdom

If the GDPR, UK GDPR, or similar data protection law applies to our processing, we rely on one or more of the following legal bases:

  • Performance of a contract: when processing is necessary to process your order, take payment, deliver products, manage returns, or provide services you requested.
  • Legitimate interests: where necessary for reasonable business purposes such as fraud prevention, security, customer service, improving our services, and operating our business, provided those interests are not overridden by your rights.
  • Consent: where applicable, including certain marketing, cookies, or similar technologies.
  • Legal obligation: where processing is necessary to comply with tax, accounting, consumer protection, regulatory, law enforcement, or other legal requirements.
  • Legal claims: where information is reasonably necessary to establish, exercise, or defend legal rights.

Where processing is based on consent, you may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing performed before withdrawal.

7. Shopify

Fashion Day is hosted and operated using Shopify's e-commerce platform. Shopify provides technology used to operate our online store, checkout, customer accounts, payment-related functions, order management, security, analytics, customer privacy tools, and other e-commerce services.

As a result, personal information you provide through Fashion Day may be processed by Shopify and its service providers as necessary to provide these services.

Depending on the Shopify services, payment methods, Shop Pay features, privacy settings, or other platform functions used, Shopify may also process certain information under its own applicable terms and privacy practices.

8. Judge.me Reviews

Fashion Day uses Judge.me to provide product and store review functionality.

Judge.me may process certain order, product, and customer information on our behalf to send review requests, determine verified-purchase status, display reviews and ratings, operate review widgets, and provide related review functionality.

Information processed for these purposes may include customer names, email addresses, order information, product information, review content, rating information, and other information necessary to operate review functionality.

Reviews or ratings that you choose to submit may be displayed publicly on our website. Depending on integrations enabled by Fashion Day, review information may also be synchronized with Shopify or the Shop ecosystem.

Please avoid including information in a public review that you do not want other users to see.

9. Email Marketing

Fashion Day uses Shopify Email and related Shopify services to send marketing communications where permitted by law.

If you subscribe to our marketing emails, we may use your email address and relevant customer information to send product updates, promotions, offers, and other Fashion Day communications.

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in our marketing messages.

Unsubscribing from promotional emails will not prevent us from sending non-marketing communications that are necessary to complete a transaction or provide customer service, such as order confirmations, shipping updates, refund notices, or security messages.

10. SMS Marketing

Where permitted by applicable law and where the required consent has been obtained, Fashion Day may use your mobile telephone number to send promotional SMS or text messages.

Message frequency may vary. Your mobile carrier's standard message and data rates may apply.

You may withdraw your consent to promotional SMS messages using the unsubscribe method provided in the applicable message or by contacting Fashion Day.

SMS marketing opt-in data, consent records, and mobile numbers collected for SMS marketing will not be sold or disclosed to unrelated third parties for their own independent marketing purposes.

We may disclose information to service providers that assist us in transmitting or administering SMS communications, but only as reasonably necessary to provide those services or as otherwise permitted by law.

11. Cookies and Similar Technologies

Fashion Day, Shopify, and service providers used by our store may use cookies, pixels, local storage, tags, and similar technologies to operate the website, maintain customer sessions, remember preferences, secure transactions, prevent fraud, measure website performance, and understand website usage.

These technologies may include:

  • Strictly necessary technologies required for checkout, security, account access, shopping cart functions, and core website operation;
  • Functional technologies used to remember preferences and improve website functionality;
  • Analytics technologies used to understand website traffic, performance, and interaction; and
  • Marketing technologies where enabled and permitted by your privacy choices and applicable law.

As of the Last Updated date of this Privacy Policy, Fashion Day does not intentionally deploy Google Analytics or Google Ads tracking, Meta/Facebook Pixel, or TikTok Pixel on the website. Shopify and installed applications may, however, use their own necessary or permitted technologies to provide platform functionality, security, analytics, and related services.

Where required by applicable law, you may be presented with cookie or privacy controls that allow you to accept, reject, or manage certain non-essential technologies.

Blocking certain cookies may affect the functionality of the website, customer accounts, checkout, or other services.

12. When We Disclose Personal Information

We may disclose personal information to third parties where reasonably necessary to operate our business, including:

  • Shopify and e-commerce platform service providers;
  • Payment processors and financial institutions;
  • Shipping, logistics, warehouse, and delivery providers;
  • Judge.me and review-related service providers;
  • Email and SMS communication providers;
  • Fraud prevention, security, and risk-management providers;
  • Cloud hosting, IT, and technical service providers;
  • Professional advisers such as accountants or legal advisers;
  • Government agencies, regulators, courts, or law enforcement where legally required; and
  • Parties involved in a legitimate business transfer, restructuring, sale, or similar transaction.

We require service providers acting on our behalf to process personal information only as reasonably necessary to provide their services and subject to applicable contractual and legal requirements.

13. Fraud Prevention and Order Security

Fashion Day and our service providers may process transaction, payment, device, IP address, account, shipping, billing, and related information for fraud prevention, payment verification, security, and risk-management purposes.

This processing may involve automated systems that identify unusual or potentially fraudulent activity.

An order identified as presenting a significant fraud or payment risk may be held for review, require additional verification, or be canceled in accordance with our Terms of Service and applicable law.

14. International Data Transfers

Fashion Day serves customers worldwide and uses service providers that may process personal information in the United States and other countries.

As a result, personal information may be transferred to and processed in a country other than the country in which you reside.

Where required by applicable law, we and our service providers use appropriate safeguards for international data transfers, which may include contractual protections, adequacy mechanisms, or other legally recognized transfer methods.

15. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing services, maintaining customer accounts, completing transactions, managing returns and disputes, preventing fraud, maintaining business records, and complying with legal obligations.

Retention periods may vary depending on the type of information, the nature of our relationship with you, legal and tax requirements, payment or chargeback requirements, fraud-prevention needs, and whether information is required to establish, exercise, or defend legal claims.

When personal information is no longer reasonably required, we may delete, anonymize, or otherwise dispose of it in accordance with applicable law and our operational requirements.

16. Data Security

Fashion Day uses reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

Our website also relies on Shopify and other service providers for infrastructure, payment processing, security, fraud prevention, and other technical safeguards.

However, no internet transmission, storage system, or security measure can be guaranteed to be completely secure. Customers should use reasonable care when protecting account and payment information.

17. Your Privacy Rights

Depending on where you live and the law that applies, you may have rights regarding your personal information, including the right to:

  • Request access to personal information we hold about you;
  • Request correction of inaccurate personal information;
  • Request deletion of personal information;
  • Request a copy or portability of certain personal information;
  • Object to or restrict certain processing;
  • Withdraw consent where processing is based on consent;
  • Opt out of certain marketing communications;
  • Opt out of certain sale, sharing, or targeted advertising activities where applicable;
  • Request limitation of certain uses of sensitive personal information where applicable; and
  • Complain to an applicable data protection or regulatory authority.

These rights are not absolute and may be subject to exceptions permitted by applicable law.

18. EEA and UK Privacy Rights

If you are located in the European Economic Area or United Kingdom and applicable data protection law applies, you may have rights including:

  • The right of access;
  • The right to rectification;
  • The right to erasure;
  • The right to restriction of processing;
  • The right to data portability;
  • The right to object to certain processing;
  • The right to withdraw consent; and
  • Rights relating to certain automated decision-making where applicable.

You also have the right to lodge a complaint with the data protection authority responsible for your country or region.

We encourage you to contact Fashion Day first if you have a privacy concern so that we have an opportunity to review and address your request.

19. California Privacy Rights

If you are a California resident and the California Consumer Privacy Act, as amended by the California Privacy Rights Act ("CCPA/CPRA"), applies to Fashion Day or to the applicable processing, you may have additional privacy rights.

Subject to applicable exceptions, these rights may include:

  • The right to know what categories and specific pieces of personal information we collect;
  • The right to know the categories of sources from which information is collected;
  • The right to know the purposes for which information is collected or used;
  • The right to know the categories of third parties to whom information is disclosed;
  • The right to request deletion;
  • The right to request correction;
  • The right to opt out of the sale or sharing of personal information where applicable;
  • The right to limit certain uses and disclosures of sensitive personal information where applicable; and
  • The right not to receive discriminatory treatment for exercising applicable privacy rights.

Categories of California Personal Information

Depending on your interaction with Fashion Day, the categories of personal information we may collect can include:

  • Identifiers and contact information;
  • Customer records and account information;
  • Commercial and transaction information;
  • Internet or electronic network activity;
  • Approximate geolocation information;
  • Payment and transaction-related information;
  • Communications and customer service records;
  • Marketing preferences; and
  • Content you voluntarily submit, such as product reviews.

Sale and Sharing of Personal Information

Fashion Day does not intentionally sell personal information to third parties in exchange for money.

California law defines "sale" and "sharing" broadly. Certain disclosures or uses of cookies, advertising technologies, platform services, or related data processing may be considered a sale or sharing under California law even where no money is exchanged.

Where our activities are legally considered a sale or sharing and an opt-out right applies, California residents may use the privacy preference or opt-out controls made available through our website, where available, or contact us using the information below.

Sensitive Personal Information

To the extent Fashion Day processes information classified as sensitive personal information under California law, we use it only as reasonably necessary to provide products and services, process transactions, maintain account and payment security, prevent fraud, comply with law, or for other purposes permitted by applicable law.

We do not use sensitive personal information for the purpose of inferring characteristics about customers where such use would require a separate right to limit under applicable law.

Authorized Agents

Where permitted by California law, you may designate an authorized agent to submit a privacy request on your behalf. We may require reasonable verification of the agent's authority and your identity before completing the request.

20. Residents of Other U.S. States

Residents of certain other U.S. states may have similar rights regarding access, correction, deletion, portability, targeted advertising, sale of personal data, profiling, or other privacy matters under applicable state law.

If such a law applies to your personal information, Fashion Day will process eligible requests in accordance with applicable requirements.

21. How to Exercise Your Privacy Rights

To submit a privacy request, email: oqtczcstuz@outlook.com .

Please include sufficient information for us to understand and process your request, such as:

  • Your full name;
  • The email address associated with your account or orders;
  • Your country or state of residence;
  • The privacy right you wish to exercise; and
  • Any relevant order information necessary to locate your records.

We may need to verify your identity before processing certain privacy requests. We will request only the information reasonably necessary for verification and will respond within the period required by applicable law.

We may deny or limit a request where an exception applies, such as where records must be retained for tax, accounting, fraud prevention, transaction, security, dispute-resolution, or legal purposes.

22. Marketing Choices

You can unsubscribe from Fashion Day promotional emails using the unsubscribe link contained in the applicable marketing email.

You may withdraw from promotional SMS communications using the opt-out mechanism provided in the applicable message or by contacting us.

Even after opting out of marketing, you may continue to receive transactional communications relating to orders, payments, shipping, returns, account security, or customer service.

23. Global Privacy Control and Browser Signals

Where required by applicable law and supported through our website or e-commerce platform, legally recognized browser-based opt-out preference signals may be processed as requests to opt out of applicable sale, sharing, or targeted advertising activities.

Other browser "Do Not Track" signals may not have a uniform legal or technical standard and therefore may not be recognized in all circumstances.

24. Children's Privacy

Fashion Day is a general-audience retail website and is not directed to children under 13 years of age.

We do not knowingly collect personal information online from children under 13 in circumstances where parental consent is legally required.

If you believe a child has provided personal information to Fashion Day in violation of applicable law, please contact us so that we can review the matter and take appropriate action.

25. Public Reviews and Content

Reviews, ratings, photographs, usernames, or other content you voluntarily submit for public display may be visible to other website visitors.

You should not include confidential information, payment information, home addresses, telephone numbers, or other sensitive personal information in a public review.

26. Business Transfers

If Fashion Day or its business assets are involved in a merger, acquisition, financing, restructuring, sale, transfer, or similar business transaction, personal information may be disclosed or transferred as part of that transaction, subject to applicable law.

27. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technologies, services, legal requirements, or third-party service providers.

The updated Privacy Policy will be posted on this page with a revised "Last updated" date.

Where required by law, we will provide additional notice or obtain consent before making material changes that affect how personal information is processed.

28. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise an applicable privacy right, please contact:

Fashion Day
Operated by TODD WELLS
4432 Olive St
Saint Louis, MO 63108
United States

Email: oqtczcstuz@outlook.com

Customer Service Hours: Monday–Friday, 9:00 AM–6:00 PM Central Time (CT)

Typical Response Time: Within 24–48 business hours

Last updated: September 1, 2026